Today it is essential for SMEs to provide a memorable shopping experience for their customers to retain them so they can buy from us multiple times and help us promote a business. You need to focus on CRM tools for this, which is why I will be showing you the 5 best CRM tools for SMEs today.
It is easy to keep track of your customers with a simple Excel spreadsheet when small businesses are just starting out and do not have a lot of customers. But as they begin to expand, this program won’t be sufficient to keep track of things like clients, sales, development, etc.
WHAT IS CRM?
Thankfully, SMEs may use something else: Customer Relationship Management ( CRM) software and their use do not entail a huge outlay of capital. There are actually some resources which offer free plans.
SUMACRM
This CRM is easy to use and is ideal for small and medium-sized enterprises and I recommend it as I use it. It has a free trial period of 30 days, so you can try it and see if it’s your business’ right CRM.It is a very easy tool to use, built for business owners with large administrative needs, but whose vocation is to handle agreements with productivity and metric performance.
ZOHO CRM
If you’re looking for a free CRM today will be a perfect day to check it out. In terms of design and use, Zoho CRM is a very similar tool to SalesForce, and it has a series of powerful tools, many of which are available in the free plan.What stands out is that the program is well integrated not only with other Zoho items like Invoice and Meeting but also with Google Apps. Oh, and you can pay less when you decide to upgrade than you would have to pay at SalesForce.
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SUGAR CRM
SugarCRM is the most popular and powerful open-source CRM on the market we have. If you are searching for the latest in professional CRM goods, SugarCRM will find it. There is a version of the cloud, and a version available for download. The cloud version is more expensive, but it saves you having a large server investment, and offers more features.
With SugarCRM, the SME will perform an exhaustive oversight of the various business areas: sales force management, marketing activities execution, support and customer services management, and project management.
NIMBLE
When people are using Nimble for their company, all of their contact information can be stored in one convenient location. To those who only want to see how it works there’s a free option and a paid option that costs $15 a month.
This is a Social CRM system that enables the cloud format management of information about our social accounts from a single platform. This also allows third-party system activation, such as Mailchimp, Wufoo, or HubSpot.
SALESFORCE CRM
Salesforce CRM is a software technology that lets you handle sales force, workflows, company channels, resources, new innovations, and so on. A single person will enjoy plans beginning at just US$ 5 a month, and that’s more than enough for an SME.
Salesforce is easy to use and configure, you can securely store, share, and manage details, you can easily customize it and it has more than 97,000 customers worldwide, most of them SMEs.
The Team program includes a feature that helps track leads. Users can use social media such as Facebook, Twitter, and LinkedIn to communicate with SalesForce. Maintains a list of contacts, chances of sales, and much more. There is also a vast variety of reports that help clarify the data gathered from SalesForce, and users may also generate their own custom reports and different contacts between current and potential customers.